Linkzly Smart App: Next-Gen Mobile Attribution & Measurement
Gain complete visibility into your user journey with multi-method mobile attribution that bridges the gap between ad clicks and app installs.
Leverage Android Install Referrer and privacy-compliant fingerprinting fallbacks to ensure every conversion is counted accurately. Eliminate data discrepancies with exactly-once event delivery and intelligent confidence scoring.
Multi-Method Attribution Engine
Waterfall attribution across Android Install Referrer, Apple SKAdNetwork, and probabilistic fingerprinting.
Automatic Universal & App Links
We handle domain verification, SSL certificates, and asset files. You just configure.
Deferred Deep Linking
Preserve user intent through the install journey. Context data survives and routes users correctly.
Lightweight SDK Integration
Simple initialization + handle deep links. That's it. No complex configuration needed.
The Attribution Pipeline
1Click: Smart Link Tagged
User clicks Smart Link. Click ID generated, device fingerprint captured, campaign metadata recorded.
2Redirect: With Attribution Data
User redirected to App Store. Install Referrer string passed (Android), SKAdNetwork parameters included (iOS).
3Install: App Launched
App installed and opened. Linkzly SDK initializes and sends install event with referrer data, fingerprint, click ID.
4Attribution: Matched
Linkzly matches install to original click. Waterfall: referrer match (best) → SKAdNetwork (good) → fingerprint (fallback). Confidence score assigned.
5Insights: Actionable
Dashboard updated in real-time. Campaign ROI visible. Know which channel drove this user.
Privacy-First, Built For Compliance
Apple ATT Framework
Respects user tracking preferences. Fallback to SKAdNetwork when user declines IDFA consent.
GDPR & CCPA
Consent-based tracking, data deletion rights, and minimization by default.
Probabilistic Fairness
No device-level tracking. AI matching on OS version, device type, timezone, IP region.
No Vendor Lock-In
Export your data anytime. Use our API. Host your own domain verification.
Real-Time Analytics & Insights
Click Funnels
Clicks → Store Visits → Installs → Opens → Conversions. Identify drop-off points.
Attribution Breakdown
See how installs were attributed: referrer %, SKAdNetwork %, fingerprint %.
Geo & Device Insights
Country, region, device type, OS version, brand, model breakdowns.
Custom Events
Track registrations, purchases, level completions, tied to install source.