Game Intelligence: Analytics Built for Game Studios
The gaming-native MMP with 10-platform support, 34 event types, and 7-signal fraud detection. Measure player acquisition, retention cohorts, and LTV across mobile, PC, and console.
Analyze D1 through D30 retention cohorts to identify which creatives drive loyal, profitable players. Detect and block ad fraud to ensure your budget reaches real players.
Game Intelligence: Your Complete Gaming Analytics Suite
A comprehensive analytics platform that rivals dedicated tools like GameAnalytics. Track every metric that matters, from player segmentation to fraud detection.
Player Analytics
DAU, MAU, ARPU, ARPPU, session duration. Segment players into whale, dolphin, minnow, and free tiers with churn risk scoring.
Retention Cohorts
D0 through D30 retention with visual heatmaps. See exactly where players drop off by acquisition source and campaign.
Revenue Intelligence
IAP + Ad + Subscription revenue breakdown by day, week, month, platform, and acquisition source.
Multi-Touch Attribution
Full attribution across Google Ads, Facebook, TikTok, Apple Search Ads, Unity Ads, and ironSource.
7-Signal Fraud Detection
Weighted fraud scoring with custom rules engine, IP/device blocklisting, and 6 pre-built detection templates.
Full SKAN 2.0 Support
Apple-verified SKAdNetwork integration with conversion schemas, postback verification, and audit logging.
10 Platforms. One Dashboard.
Not just mobile. Track players across console, PC, and web with unified attribution and analytics.
Gaming Attribution Challenges That Kill Profitability
Rising CPIs, poor retention, and broken attribution are draining your budget. Sound familiar?
Player Acquisition Costs Skyrocketing
Mobile game CPI increased 60% year-over-year. You're spending more on ads but can't prove which campaigns drive players who actually monetize and stay.
Burning budget on players who churn in 24 hours
Can't Track True Player LTV by Source
You see installs, but don't know which ad networks or influencers drive whales vs casual players. Attribution breaks down after install.
Overpaying for low-value users, missing high-value sources
Day 1 Retention Below 40%
Players install your game but never see the content they clicked on. Poor onboarding means immediate uninstall. Deep linking would help but seems complex.
70% of UA budget wasted on users who never engage
Cross-Promotion Doesn't Work
You have multiple games but can't effectively cross-promote. Players who finish Game A never discover Game B because attribution and deep linking are broken.
Leaving millions in cross-promotion revenue on table
How Linkzly Optimizes Player Acquisition
Track player quality, not just install quantity. Built for studios who need to prove ROI across every platform.
Multi-Method Attribution for Gaming
Know exactly which campaigns drive paying players. Track from ad click to install to in-game purchase with high-confidence attribution across iOS and Android.
Deep Linking to Drive Engagement
Send players directly to the level, character, or event they clicked on. No generic app opens. Deferred deep linking works even if they install first.
Player LTV Analytics by Campaign
See not just install volume, but player quality. Track D1, D7, D30 retention and revenue by campaign source to optimize for LTV, not just CPI.
Fast Testing & Optimization
A/B test different creatives, deep link paths, and onboarding flows. See results and scale winners immediately with near real-time campaign analytics.
7-Signal Fraud Detection System
Weighted fraud scoring protects your ad spend with a custom rules engine, IP/device blocklisting with TTL, and 6 pre-built detection templates. Risk levels: Low, Medium, High, Critical.
Detects fake clicks injected before organic installs
Identifies automated non-human install patterns
Spots clusters of installs from coordinated device farms
Flags installs from emulated environments
Catches abnormal click and install velocity
Identifies statistical outliers in attribution data
Blocks known fraudulent IPs and device IDs with TTL
Why Game Studios Choose Linkzly
Gaming-native analytics with cross-platform support, built-in fraud protection, and startup-friendly pricing.
Built for Gaming
Deep link to levels, events, characters. 34 gaming-specific event types tracked natively.
10-Platform Support
iOS, Android, Steam, PlayStation, Xbox, Switch, Epic, Discord, Unity, and Web.
Fraud Protection
7-signal weighted fraud detection with custom rules engine and device blocklisting.
Edge-Powered
Cloudflare Workers edge processing with queue-based pipeline for low-latency ingestion.
Linkzly vs Traditional Gaming MMPs
| Feature | RecommendedLinkzly | Others |
|---|---|---|
| 10-platform support (including console) | Mobile only | |
| Built-in 7-signal fraud detection | Separate tool | |
| SKAdNetwork 2.0 with conversion schemas | Basic SKAN | |
| Player segmentation (whale/dolphin/minnow) | Limited | |
| D0-D30 retention cohort heatmaps | Basic cohorts | |
| Guided 5-step setup wizard | 30 min setup | 2-4 weeks |
| GDPR cascade deletion | Manual process | |
| Startup-friendly pricing | Enterprise only |
Ready to Level Up Your Player Acquisition?
Join gaming studios who trust Linkzly for cross-platform attribution, fraud detection, and player analytics with indie-friendly pricing.